Post like everyone's watching.
According to some people, social media is the greatest thing to happen to the business world since the invention of the telephone. Others, meanwhile, think it’s overrated and generally a waste of time. More likely, though, is that it depends on how you use it and who your audience are. But whether it’s beneficial or not, the fact is when you tweet from a business account, you’re putting your reputation on the line, and getting it wrong can cause enormous damage to your organisation. So how do you avoid social media disaster?Read More »